EVP, Chief Growth, Strategy & Digital Officer
Harvard Business School, MBA
DePaul University, Bachelor’s Degree, Communication Studies
Mallika is Constellation’s executive vice president, chief growth, strategy & digital officer, reporting to Bill Newlands, president and chief executive officer. In this role, Mallika is responsible for consumer and category insights, innovation and new product development across beer, wine and spirits, the company’s strategy development and business transformation functions, as well as media (including digital marketing), 3-tier eCommerce and Constellation Ventures. Mallika is a member of the executive management committee.
Mallika joined Constellation in 2016 as vice president, beer innovation. Leveraging consumer insights, Mallika spearheaded the acceleration of the beer innovation portfolio – most notably, with the development and launch of Corona Premier. Mallika was promoted to senior vice president and chief growth officer in 2018, where she led the development and launch of a number of new product introductions across beer, wine and spirits, including Corona Refresca, Kim Crawford Illuminate, and SVEDKA Vodka Soda. She also served as chief of staff to the company’s executive management committee and was a driving force behind the company’s Focus on Female Founders program, designed to invest $100 million in female-founded or female-owned start-ups in the beverage alcohol space over the next 10 years.
She has over a decade of experience in the beverage alcohol industry in strategy, brand marketing and innovation. Prior to joining Constellation, Mallika was a senior marketing director leading brand and innovation strategy at Anheuser Busch Inbev, and a senior brand manager at Beam Suntory.