Vincor Canada to Increase Processing Capacity

Vincor Canada to increase processing capacity, introduce new pressing technology with funding from Government of Ontario

NIAGARA FALLS, Ontario, August 17, 2011 – Vincor Canada, Canada's leading domestic wine producer, announced today that it is the recipient of a $750,000 investment from the Government of Ontario’s Rural Economic Development (RED) program.

“This investment will be used to upgrade our Niagara processing capabilities, positioning us to continue to meet the growing demand for both International/Canadian blended wines and VQA wines made from high quality grapes sourced from local farmers,” said Eric Morham, President and CEO, Vincor Canada.

Vincor is the largest purchaser of grapes from independent grape growers in Ontario and expects to purchase approximately one third of the total anticipated wine 2011 grape crop, an increase of more than 20 per cent over prior years. Approximately 54 per cent of the Ontario grape harvest is used to make ICB (International/Canadian blended) wines – wines made using a blend of international and Canadian content – making ICB wines an important part of the growing Canadian wine business.

“Vincor has a long history in the Niagara region and it is exciting to see them continue to expand. This investment is another example of the government’s commitment to Ontario’s wine industry and its development and to working with local businesses to help them create jobs and stimulate future economic development throughout rural Ontario,” said Kim Craitor, Member of Provincial Parliament for Niagara Falls.

“Teamsters Local 1979, employees of Vincor, reaffirm our support to the company and their commitment to maintaining positive employment through capital investment. The addition of the new pressing equipment along with continuing support of the regional and provincial governments, confirms the commitment for growth within Vincor and the entire local wine industry,” said Rod Little, Chief Steward, Teamsters Local 1979.

Over the last eight years Vincor has invested more than of $36 million in land, buildings and equipment in its largest winery in the Niagara area. These investments have improved product quality and benefited the local economy, creating jobs and awarding contracts to local engineers, contractors and equipment suppliers. The Ontario government’s investment will be used to further increase processing capacity and to improve processing quality including the introduction of a new grape press. Vincor will be the first wine producer to install and use this new grape pressing technology in North America.

About Vincor Canada
Vincor Canada is Canada's largest producer and marketer of wines. The company’s land holdings in Canada's largest wine growing regions, the Okanagan Valley in British Columbia and the Niagara Peninsula in Ontario, are dedicated essentially to the production of European Vitis Vinifera. In Ontario, the Vincor Canada portfolio includes many well known brands including Inniskillin Wines, Jackson Triggs Estate Wines, Naked Grape, Sawmill Creek, Linden Bay, Open and President Sparkling. Vincor Canada is a subsidiary of Constellation Brands, Inc., the world's leading premium wine company.