Modelo Especial Named "Beer Brand of the Year" by Market Watch Magazine

Market Watch magazine awarded Modelo Especial its Leaders Choice “Beer Brand of the Year” Award. The Leaders Choice Awards, which began in 1984, are voted on by the Market Watch Leaders, a select group of nearly 300 retailers from around the U.S., and honor the industry’s top brand performers.

 

Modelo Especial was selected for its long-term performance, as well as 2011 sales results and retail trends to date in 2012.