Beer
The beer portfolio of Crown Imports LLC, Constellation’s joint venture with Groupo Modelo of Mexico, is expected to continue driving growth in the profitable import category, where it has consistently outperformed every segment of the U.S. market. The Crown Imports LLC portfolio includes five of renowned Mexican brewer Grupo Modelo’s powerful brands, including Corona Extra, Corona Light, Modelo Especial, Pacifico and Negra Modelo, as well as St. Pauli Girl from Germany and China’s Tsingtao.Harvesting opportunities in the imported beer market will continue to represent growth in the market share for “high-end” beers, including imports and domestic craft brands, which is only half that of premium wines and spirits. Gaining one percentage point within that gap represents sales of 28 million cases of beer and Constellation Brands is well positioned to take advantage of its strength in this segment.