Corporate Responsibility
Corporate Social Responsibility: At the heart of how we do business.At Constellation Brands, we believe the tremendous breadth of our portfolio, with more than 250 brands across categories, price segments and geographies, makes us unique among the world’s leading beverage alcohol companies.
Constellation’s philosophy of social responsibility flows from its values and culture. People matter; the environment matters, for the benefit of future generations; and the environment in which we all live and work today matters.
Being an agriculturally-based business, conserving the environment is a business necessity, as well as a human one. The company constantly studies ways to be more “earth-friendly” by reducing the impact of our business on the environment. For example, there is an established program to qualify our production facilities under various ISO standards, and we are studying ways of reducing air emissions and treating wastewater in various parts of the world. We also have a division which works to find new uses for the by-products of winemaking, such as grape seeds and skins for nutraceuticals.
Constellation's commitment to the people in the communities where we conduct our business is manifested in the many "cause-related" marketing programs we develop, which encourage consumers to join us in supporting issues as diverse as breast cancer research, local zoos, African wildlife, preservation of American beaches and reforestation.
Specific examples include working with others in Canada on a five-year program to return Atlantic salmon to Lake Ontario, and to preserve their habitat. We also have wetlands at some of our wineries in California and Australia, which are home to many species.
Both Constellation and its operating companies contribute, throughout the regions where we conduct business, to various charitable causes that support the arts, education, health and specific needs of various communities and programs to educate consumers on responsible beverage alcohol consumption.
Additionally, our wine, spirits and imported beer products allow us to provide millions of legal drinking age people with a broad range of choices. Whether relaxing at home or celebrating a special occasion with family and friends, we encourage people to enjoy our products responsibly. Producing and marketing popular, high-quality products is only part of our job. Equally important is Constellation’s commitment to ensuring that our marketing and advertising reflect the industry’s highest standards and best practices. Constellation promotes the responsible consumption of our products on our web sites, in advertising and promotions, and on packaging.
Click here to view Constellation’s Global Code of Responsible Practices for Beverage Alcohol Advertising and Marketing.